Selling your luxury watch is a big decision. You want the best price and a quick payment, and that’s what we offer at the Swiss Link. Your watch will be appraised by one of our experienced team, every member of our team has a passion and extensive knowledge of luxury watches and are always happy to share their knowledge with you.
Once we have appraised your watch, the price we give you is locked in for 7 days, irrespective of any fluctuation in market value. From there, it is a simple process of signing a few forms for the sale agreement, and then we will transfer the money into your bank account.
1. Intake & Preliminary Logging
Each watch is received and logged into our system with high-resolution photographs from all relevant angles. All accessories (boxes, warranty cards, manuals, links, original tags, etc.) are catalogued as part of the intake.
2. Visual Inspection & Case Analysis
Our specialists inspect the case for signs of polish, any dents, scratches, or previous repairs. Engravings, hallmarks, and manufacturer stamps are compared to official references for authenticity.
3. Bracelet & Clasp Authentication
The bracelet and clasp are examined for correct reference numbers, logos, and construction. Links, end pieces, and clasps are checked for manufacturer authenticity—no aftermarket or replacement parts. Wear patterns and flexibility are inspected to ensure condition matches age and type.
4. Dial & Hands Verification
Dials are examined under magnification for correct lume, printing, logo placement, and finish. We check for repainted, refinished, or aftermarket dials and hands. Originality and period-correctness are verified.
5. Crown, Pushers & Crystal Check
All crowns, pushers, bezels, and crystals are examined for authenticity and fit. Manufacturer logos and markings are checked on all external parts.
6. Movement & Case back Inspection
Case back is opened by professionals to access the movement, always using non-invasive tools. The movement is inspected for authentic manufacturer markings, correct calibre, and absence of corrosion or unauthorised repairs. Match movement serial/reference numbers to the watch case and official records.
7. Function & Timekeeping Testing
Full functional check: Time, date, day, chronograph, GMT function, and any complications. Checked for smoothness and accuracy using timing machines. Water-resistance is tested according to manufacturer recommendations (if applicable).
8. Documentation & Provenance Validation
Warranty cards/papers are checked for authenticity, matched to the watch by serial/reference. Sales receipts, service papers, and any provenance documentation are reviewed for consistency and legitimacy. Original instruction booklets and manuals confirmed correct for model and year.
9. Accessories Review
Boxes, booklets, hang tags, bezels, extra straps/bracelets, and other included items are confirmed authentic and correct for the watch reference. Accessories are photographed and catalogued as part of the official listing.
10. Final Multi-Expert Review
A second in-house expert verifies all inspection points. Any discrepancies are flagged for further review or clarification before authentication is finalised.
11. Certification & Secure Packaging
Upon passing all checks, a certificate of authenticity is issued and included with the watch. Watch and all included accessories are securely packaged, insured, and shipped with full tracking.
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